For this example imagine you are a baseball fan and your favorite team, the Yellow Canaries, recently lost your favorite player Homer Un. This has been the main focus of your searches on the internet for a while now and one day on social media you come across a brand-new article titled “Homer Un Makes a Big Return to the Yellow Canaries”. You go to this article and find it’s from a unofficial website you’ve never seen before. The article looks as though it could be real though.